There are many items you can use to help promote your brand when it comes to business promotions.
One of the most prevalent promotional products is luggage bags, especially for those who frequently travel, including business executives. If you are looking into choosing the right product for your next promotion, it would be wise to look at all of your options before making a final decision.
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A Backpack
The backpack is the most common promotional item for luggage bags. However, there are other types available, including computer bags and wheeled cases.
When choosing your following promotional items, make sure you consider what type of event or person you are giving these bags out to. If your staff members travel a lot, you may want to consider looking into general-purpose backpacks that can be used for those who hike or those who only need the basics.
If you target business executives, then a backpack will not be as practical as some of their other options. It would be good to look at other options in this scenario, including briefcases, messenger bags, or even totes.
The Briefcase/Messenger Bag
The leather luggage and goods market is estimated to grow at a CAGR of 5 percent during the forecast period 2015-2020.
If you consider an item that is not quite common but still looks professional, you may want to consider a briefcase or messenger bag.
These luggage items are great for business professionals who do not need the additional room of a backpack.
However, if you are looking for other more functional options, these two bags would be a great choice.
Wheeled Luggage
If you are looking for more of an upscale option, you may want to consider looking into wheeled luggage pieces.
Many business executives carry these models because they look professional and can be used by both men or women. If you are targeting business people, then the briefcase is likely your best choice.
Pull-Through Travel Bag
Another great luggage option that you can use for business promotions is a pull-through travel bag. This luggage piece is popular among business travelers and those who go on long road trips because it lets you carry everything easily.
If your company targets customers who need to move across states or countries, this may be an excellent option.
Duffel with Garment Bag
A duffel with a garment bag is another excellent option for those who are frequently on the go. This luggage piece includes a large duffle for your clothes, shoes, and other items while also providing you with a separate compartment to carry your suits or dresses.
Rolling Bags
The last luggage option you may want to consider is a rolling bag. These bags are typically made from a hard shell and have large wheels at the bottom for easy use.
They come with several pockets and compartments to keep all of your items neatly organized when traveling.
Expandable Carry-On Luggage
Another great luggage option for business promotions is an expandable carry-on. This luggage piece is designed to provide you with more room than the traditional carry-on, which is perfect if you happen to overpack.
Business Travel Bags
If you will be moving out of state or even out of the country for a business trip, a travel bag would be another great option.
Luggage companies typically design these bags to meet most airlines’ carry-on guidelines. However, they have more room for additional items you may want to bring with you.
Soft Side Luggage
Last but not least, soft side luggage is another excellent option for business promotions. These bags typically have a hard-shell exterior with a softer interior to protect your items from being damaged by the other cargo in the truck.
Most of these bags will have large wheels at the bottom so that they can be pulled behind you as you move from one location to another. Some models even have an expandable section to provide you with room for more items without having to check your bag at the gate.
If you are looking for a luggage piece that is not so formal and can be used by both men and women, then soft side luggage is another option you should consider.
Whichever luggage option you choose, make sure that it is paired with a large logo imprint so that everyone can see who gave it to them. With many different styles and finishes available, luggage allows you to customize your luggage bags‘ look truly.
For example, a pull-through travel bag is better for those who have long road trips, while a duffel with a garment bag may be better for business promotions.
In short, if you are looking into promoting your next event or campaign, then choose something that matches who you are targeting.